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          無“網”而不勝,開展招商引資工作你利用好網絡了嗎?

          文章來源:http://www.mayfaircom.com    發布時間:2015-05-07    瀏覽次數:

          隨著互聯網的迅速發展,我們發現,很多信息的傳播、工作的開展都離不開網絡,招商引資更是如此。上海泰和開發區認為,要想讓招商引資工作取得實效,利用好互聯網是必不可少的。那么,招商引資工作中該如何利用好網絡呢?

          首先,建立招商信息網站。

          上海泰和開發區發現,不少經濟比較落后的地區,在開展招商引資工作的時候,還是以傳統的報紙、電視臺廣告為主。在這個網絡信息迅速更新的時代,這樣的信息傳播方式明顯落后了很多,上海泰和開發區認為,靠這樣的方式要想在招商引資工作中取得較好的成效,恐怕是不太現實的?,F在的招商引資,其實競爭的就是信息的傳播和收集能力,這肯定是離不開互聯網的。上海泰和開發區建議開展招商引資工作的地區,應該盡快建立屬于自己的信息網站,這樣能夠很好地和外界聯系起來,既能將自己的招商項目發布到網絡上,還能發現合適的項目,積極聯系將其引進來。

          其次,可以嘗試境外招商。

          很多地區在開展招商引資工作的時候,一般都是將目光集中在國內市場上的。其實,上海泰和開發區認為,國內的市場是有限的,而且有實力的企業也不是很多的。相比而言,境外招商引資的空間反而是比較廣闊的。上海泰和開發區認為,一些網絡發展較好的地區嘗試境外招商也是不錯的選擇??梢云赣脤I的招商代表或者兼職招商員,實施代理招商,充分利用他們渠道多、信息多、經驗豐富的優勢,這樣也能夠為當地的招商引資工作帶來意想不到的成效。

          最后,實現招商引資工作的信息化管理。

          在過去的幾年里,信息化管理還不是很發達,上海泰和開發區發現很多地區的招商引資工作做的千頭萬緒,毫無條理性。往往引進一個項目,一系列的審批要花費很長的時間,很多的企業則是要中途的時候,放棄了投資。不少地區也因為工作效率低下,白白錯失了很多的良機。但是,隨著信息化管理的普及,這樣的問題再也不會出現了。通過信息化管理,各個地區能夠讓招商引資工作開展的有條不紊,對于引進來的項目也很快審批完成,在最短的時間內實現投資生產。

          綜上所述,就是各地區在招商引資工作中,利用網絡的幾個方法。上海泰和開發區認為,在這個信息化的年代,要想在招商引資工作中取得突破性的進展,肯定是離不開網絡的。

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